Wednesday, May 12, 2010

Magenta Consulting - Research in Moldova

Dear FB students,
We have discussed a lot about international business projects, but not too much about how business is being approached in Moldova. Meet Magenta Consulting - suring 2009, Magenta Consulting has carried out 62 researches that have been based on 18.840 interviews, over 470 mystery shopping situations, 115 in-depth interviews, 68 focus groups, 42 store-checks, 16 feasibility studies and 8 industrial analyses of the Moldovan market.

Select one of the following studies and write a short response essay: 1st paragraph - a summary and the 2nd - your personal opinion / analysis / interpretation / prognosis, etc.